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Showing posts from January, 2023

CASE STUDIES OF ADVERTISING CAMPAIGNS

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Case study 1: KFC the family feast  TV Ad: UK KFC ADVERT - Family Feast - feb 2014 - YouTube KFC family feast is one of KFC's most famous campaigns, its famously bought and loved for families, parties, etc. However, the latest campaign for them was 7 years ago. This collection is six pieces of chicken, four regular fries, two large sides and a large bottle to drink for the side and beans or coleslaw or sweet corn for your choosing. All the chicken in is the original from 1952. This advert was launched in 2015 it was all over social media and TV. It is a UK advert. This product can be displayed on billboards, tv or social media apps such as Instagram. Aims The purpose of this ad is to further promote and gain more and more customers and higher status, they are already one of the highest most worldwide food brands and they must always create new foods and promote themselves more for generations upon generations hence why this advert is such a huge s...

initial notes on chocolate bars

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 Cadbury caramel Description of the package   The top half of the package is dark purple, and the bottom half is a light mustard yellow swirl with a caramel chocolate in the middle with the original Cadbury font on the purple side and the caramel is written in italic cursive font on the yellow side. Slogan There is no slogan for this chocolate except the iconic and one just for Cadbury chocolate in general (there's a glass half in everyone) this slogan fits in with the chocolate and the milk falling on top of it. Previous advert The last advert for this chocolate was the very famous and loved chocolate bunny back in the 80's they made thousands of adverts with her and now in the 20th century the chocolate isn't as popular, so the adverts stopped. Description of taste  the moment you bit into it you can taste the caramel and it is very sweet and rich and its editioned sweetness from the chocolate itself being sweet already. Luxury? On the go? Everyday? i believe this choco...

cadbury chocolate

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advertising anintroduction

 what is an advert? an advert is a clip or any kind of thing that can promote a brand movie etc, for example there will be adverts for films to get people to go and watch it. what is an advertising campaign? its adverts that combine to give out a certain message  what different mediums can adverts appear in? 6 Types of Advertising Media Channels Television & YouTube Radio & Podcast Newspapers magazine or paper. billboards Social Media. what is the main purpose of an advert? the purpose of to promote a message.  Marvel Studios’ Black Panther: Wakanda Forever | Official Trailer - YouTube This advert is one example of advertising as millions of people went to go watch this film, therefor making the advert a success. One reason i believe it is success.  is because the film took two years to come out and when everyone that had been waiting so the advert, they immediately went to watch it, Black Panther was very famous especially because of the actor Chadwick Bosem...